E-MARKETING, WHY AND HOW?

• To increase your booking conversion by making your holidays more real and tangible for potential costumers,
• To Create a real feel for your holidays with crisp video in High Definition for a very low cost,
• Providing a full view of hotel rooms with affordable online videos instead of virtual tours,
• Creating a more engaging and personal website by offering video with testimonials.
• Use interactive maps to promote your destination
• Showcase your videos at travel shows and agents using a DVD in High Definition.
• Increase your search engine listing and raise the number of enquiries by sharing your video on popular sites like Youtube and Facebook
• Benefit of powerful free Advertisement with your video on Myspace, Google, Yahoo…
• Converting a costumer curiosity into a booking.

Why video is so effective in selling and marketing your tourism product

• Because you cannot miss the opportunities that offers the Internet in terms of free advertising and information,
• Because Internet is now reaching most of your clients, even the seniors,
• Because most of the use of the Internet is a search for additional informations.

A promotional video will help increase inquiries and improve conversion rates.

• YouTube is the second most popular search engine on the Internet.
• More than 30% of all travel arrangements are done online.
• Over 80% of travelers research their travel online.
• 3 out of 4 Internet users watch online videos.
• The demographic of people watching videos is evenly spread from 18-54 years of age and reach now the seniors.
• 60% of the internet user in search of a holiday take some action after watching an online video.